If you would like your site to position at the top of Google, you have to stop making these mistakes:
1. No proper market and keyword research. Market and keyword research is an essential procedure for Search engine optimization. You have to spend effort and time to conduct an intensive market and keyword research. The objective of market and keyword research would be to find out the key keywords that the prospects will be hunting. You shouldn’t decide to optimize keywords which are too generic. Generic keywords are very competitive which is very difficult that you should achieve higher rankings for these questions short time. Should you concentrate on the wrong keywords, your Search engine optimization effort goes lower towards the drains.
2. Keyword stuffing. Keyword stuffing is recognized as an dishonest manner of Search engine optimization. Keyword stuffing takes place when the web site is packed with a lot of keywords within the META information and content. When search engines like google believe that you stuff a lot of keywords in your website, they’re not going to award your internet pages rich in rankings. Whenever you write your copy, it is best to write for human, not search engines like google. Yes, you should place keywords within the content try not to exaggerate it.
3. Keywords are missing in important HTML tags. You have to place keywords in Title, Meta, H1 and ALT tags. Search engines like google take a look at these tags to determine which your internet pages have to do with. Therefore if there’s no keyword to explain your internet pages, it’s every hard that you should rank them well. The Title tag is an essential tag. A lot of companies place only their company names within the Title of the websites – they’re wasting the opportunity to show up on search engines like google.
4. Stop link building once answers are achieved. Backlink building isn’t a one-time project. It’s a continuous process to maintain your Search engine optimization campaign effective. Every single day, you will find new enhanced websites which are competing internet search engine result positions along with you. Whenever you stop link building, you lose the edge against your competitors. So once you see some initial results, you should preserve to construct more links. Some quality link building strategies are article promotion, commenting on blogs, forum marketing, directory submission and social book marking websites.